Blip diminui CPC e aumenta clique por campanha
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Blip is an intelligent, safe and complete interaction platform, designed so that all brands can evolve their exchanges with their customers, without ties to the past. Through our solutions, we help companies achieve great results in service, relationships and sales on the digital channels that customers prefer, such as WhatsApp.
As the brand stands out in the market and leads the niche in which it operates, the Branddi team identified the use of terms belonging to Blip's domain in several inappropriate advertisements. Thus, qualified leads were being diverted to the websites of possible unfair competitors. During the monitoring, more than 50 unfair competitors were found, with 90% of them successful in eliminating them. The focus was to protect the brand's customers from possible threats, in addition to enabling increased efficiency in marketing campaigns.
Through digital monitoring, with more than 12 thousand ads inspected, Branddi offered special value by helping to send alerts and notifications to competitors who misuse our brand. By carrying out the entire process, from monitoring competitors or possible fraudsters to notification, it makes the lives of marketing professionals much easier, who can focus on more strategic brand issues.