Branddi Blog - Brand Protection Insights — page 2

Recent articles

• TikTok Shop, YouTube Shop, and ChatGPT Shop: The New Battlefields of Brand Protection in 2026

  TikTok Shop, YouTube Shopping, and ChatGPT Shop have become new sales channels — and new risks. See how to protect your brand in social commerce in 2026.

• 85% of Conversions Come from Branded Terms: Why Protecting Your Brand Terms Is the Most Profitable Decision of 2026

  Branded terms concentrate 85% of conversions in Google Ads. Learn how to protect your brand terms against brand bidding and maximize ROI in 2026.

• Brand Protection, Prizes, and an iPhone 17 up for Grabs

  At Fórum E-Commerce Brasil 2026, Branddi (booth B33) brings a prize wheel, iPhone 17 raffle, and a free brand protection diagnosis.

• Fórum E-Commerce Brasil 2026: Get 15% Off with Branddi's Exclusive Coupon

  Coupon F26BRANDDI: 15% off the Fórum E-Commerce Brasil 2026 ticket (Jul 28-30, Distrito Anhembi). Meet Branddi at the official event booth.

• Branddi at Fórum E-Commerce Brasil 2026: Why We'll Be at the Largest E-Commerce Gathering in the World

  Branddi sponsors Fórum E-Commerce Brasil 2026 (Jul 28-30, booth B33). Brand protection, media efficiency, and fraud combat for scaling operations.

• CPC Inflated by Brand Bidding: How to Protect Your Cost Per Click and Recover Customers in 2026

  Brand CPC rising without explanation? Brand bidding may be the cause. See how to identify, reduce cost per click, and recover stolen traffic in 2026.

• Internet and Social Media Scams: What the New York Bill Changes for Brazilian Brands

  New York bill forces social media to verify advertisers and answer for fraud. See how it impacts Brazilian brands and what to do now.

• Buy Box Under Attack: How Hijackers and Price Wars Are Crushing Your Margin on Marketplaces

  Hijackers, repricing bots, and lack of MSRP are destroying brands' Buy Box and margin on marketplaces. See how to shield your operation.

• Trademark Infringement: What the Brad Pitt vs Beau Domaine Case Teaches About Brand Protection

  The Beau D. vs Beau Domaine (Brad Pitt) case shows how trademark disputes affect brands of any size and how to shield your identity in the digital space.

• Trademark Registration and Law 9.279: What Brazilian Courts Say About Using Third-Party Trademarks on Google Ads

  Law 9.279 and trademark registration on Google Ads: what Brazilian courts are deciding on brand bidding and how to protect your brand against misuse.

• Unfair Competition on Google Ads: How AI Is Scaling Attacks and What to Do to Protect Your Brand

  Unfair competition on Google Ads with AI: learn how to detect, protect your brand and reduce CPC. Discover Branddi's strategies to shield your traffic.

• Brand protection ROI: how to calculate the financial return of investing in Brand Shielding

  Brand protection ROI: complete framework to calculate the financial return of investing in Brand Shielding. Metrics, formula, and practical example.