Cases

TOPInvest saved over 70% of its budget

Monitoring detects and quickly removes fraudulent profile.

+3mil
clientes interagindo com perfil falso
3
dias para derrubar ameaça
Como somos clientes Branddi e já temos resultados incríveis com a solução de Brand Bidding, experimentamos a nova ferramenta, mas não imaginávamos que encontraríamos um resultado tão depressa. Nossa posição como referência na área de ensino financeiro faz com que os golpistas ofereçam resultados milagrosos e proteger o nosso cliente desses casos é também nossa missão. Nesse caso, o fraudador foi eliminado em menos de 3 dias, algo que não conseguiríamos sem a tecnologia ou a equipe da Branddi. Para nós foi essencial contar com eles para monitoramento, identificação, mapeamento de provas e report do perfil para a rede social que resultou na remoção definitiva da conta fake.

Felipe Gubert

Diretor de Operações TopInvest

About the company

TopInvest is a Financial EdTech that is part of the Primo Group, the largest financial education ecosystem in Brazil. Founded in 2011, its accelerated growth has solidified its position as a reference in preparatory courses for financial certifications. Its commitment to training professionals of excellence and its comprehensive educational resources make the company a natural choice for those looking to stand out in the sector.

The Challenge

With a strong digital presence and a history tied to the growth of networks, the challenge was to monitor TopInvest across major platforms and perform a brand diagnosis on each social network. However, on the first day of monitoring, a profile with more than 1,900 followers, interactions with nearly 3,000 customer profiles, and posts over several months was identified.

Solution

The Branddi team reported the profile to the TopInvest team, while gathering all evidence and data to provide as much information as possible to the brand. We investigated the action, collected evidence on the scam method applied, and began the action plan to eliminate the profile. In less than 3 days, the profile was taken down, and the fraud was stopped.

About the company

TopInvest is a Financial EdTech that is part of the Primo Group, the largest financial education ecosystem in Brazil. Founded in 2011, its accelerated growth has solidified its position as a reference in preparatory courses for financial certifications. Its commitment to training professionals of excellence and its comprehensive educational resources make the company a natural choice for those looking to stand out in the sector.

The Challenge

With a strong digital presence and a history tied to the growth of networks, the challenge was to monitor TopInvest across major platforms and perform a brand diagnosis on each social network. However, on the first day of monitoring, a profile with more than 1,900 followers, interactions with nearly 3,000 customer profiles, and posts over several months was identified.

Solution

The Branddi team reported the profile to the TopInvest team, while gathering all evidence and data to provide as much information as possible to the brand. We investigated the action, collected evidence on the scam method applied, and began the action plan to eliminate the profile. In less than 3 days, the profile was taken down, and the fraud was stopped.

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